slopeside craft grown cannabis
Client
The Joint Cannabis Co.
role
Brand Ideation, Logo Direction, Illustration, Apparel Design, Packaging, Brand Strategy.
The Joint is one of the leading dispensaries in Colorado. They came to our studio, Stay.Gold to help develop branding and strategy for their newest product line, Slopeside.
Identity
As a contractor for Stay.Gold, I helped design the brand direction and implementation for Slopeside Cannabis on a team of three talented designers. I created the logo and illustrations and helped with the brand extension into merch, apparel and product packaging.
packaging
From ideation to implemention I worked with my team to help extend the Slopeside brand onto packaging. Slopeside is a line of THC and CBD pre-rolls that helps empower the autonomous and adventurous spirit, and encourages people to take a break from their every day.
Apparel
From in-store merchandise to fun accessories, I designed, sourced, priced, and marketed the Slopeside apparel and accessories.
Campaign
From concept to delivery, I worked alongside my team to create the Slopeside campaign. Our goal was to familiarize and inspire a sense of adventure, celebration and convenience. With a little help from Slopeside Craft Cannabis you are ready to awaken the adventure in you.
Instagram Reel
Attracting new clients is always a top priority for me. Making reels like this one helps my brand reach a larger audience.